Disaster Campaign (Post Mortem)




Credits:Advert title(s): Indoor AdvertisingAgency
(Name, City, Country): Grey Worldwide (India) pvt. Ltd., New Delhi, India
Creative Director: Sandipan Bhattacharyya, Manoj Deb
Art Director: Manoj Deb
Copywriter: Aparaksha MukherjeeTime of publication or release
(Month, Year): December 2006


My personal favourite post mortem ad. How many disasters have happened since this campaign(to the client of course!)??? Numerous.!!! An ad can change many people's lives and this one especially has taken a few too! But if you were to just do a little technical analysis( from an adman perspective) or lets say post mortem on this ad, you could say that this ad did not have an audience at all!The brief is lousy and the most uninteresting that i haven't seen.If I was a fan of the saffron brigade i would definitely show some shine to the agency guys!
Guy's please don't even bother to click on the ads !

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